ABOUT

With over 25 years of experience in hospitality design, Cheryl brings a sharp eye for detail, strategic thinking, and a deep appreciation for craftsmanship to bespoke hospitality environments. Her expertise adds significant value for property owners, enhancing both design standards and brand relationships.

As Senior Design Manager for Marriott International for a decade, Cheryl led projects for Marriott Full-Service, JW Marriott, Ritz-Carlton Reserve, Ritz-Carlton, St. Regis, and The Luxury Collection—from concept through completion. She understands that successful project delivery requires disciplined financial planning, scheduling, and an up-to-date knowledge of industry and brand standards.

Cheryl collaborates with top-tier specialists around the world in architecture, design, project management, lighting, art, and procurement to ensure seamless transitions from concept to installation. She crafts locally relevant design narratives that align with brand identity, assembling the right talent for each project with a competitive fee structure.

Known for her thoughtful collaboration with brands, consultants, and project teams, Cheryl streamlines the design process from concept and schematic phases through development. She rigorously reviews documentation to ensure adherence to standards and works closely with procurement agents to support a smooth, successful installation.

At the forefront of hospitality design innovation, Laurie is a strategic design leader known for shaping distinctive guest experiences through creativity, collaboration, and operational insight. With multifaceted expertise as Sr. Director, Marriott International, she is accomplished in hospitality brand development, interior architecture, and cross-disciplinary team leadership, Laurie has helped define the aesthetic and functional direction for multiple lifestyle and premium hotel brands. She brings a unique ability to balance vision with execution, having guided the development of award-winning spaces and product platforms across global hotel portfolios. Her contributions span concept creation, design standardization, and curated sourcing programs, demonstrating her talent for aligning creative excellence and achieving business objectives. 

Passionate about sustainability and mentorship, Laurie helped catalyze industry-wide initiatives focused on environmental and social impact. She was a founding force behind a corporate design sustainability council and continues to support responsible design practices as an advisor to MindClick’s Hospitality Sustainability Design Collaborative (HSDC).  

A respected voice in the industry, Laurie is known for bringing people together to shape ideas, solve problems, drive ROI and elevate design conversations resulting in motivating meaningful results and memorable guest experiences across every project.